This Cookie Policy explains how PEGS Standards & Systems Private Limited ("PEGS", "we", "us", "our") uses cookies and similar technologies on www.pegs.org.in, myestatez.com, and related digital services (the "Services"). It is part of, and should be read with, the PEGS Privacy Policy and User Consent Notice.
1. What Are Cookies?
A cookie is a small text file stored on your device by a website. Similar technologies include local storage, pixels, beacons, scripts, software development kits (SDKs), and tags. We refer to all of these collectively as "cookies" in this Policy.
Cookies allow a website to recognise your device, remember preferences, secure sessions, measure usage, and provide functionality across visits.
2. Categories of Cookies We Use
2.1 Strictly Necessary Cookies
These cookies are essential for the Services to function. They support:
- session management and authentication;
- security, fraud-prevention, and rate-limiting;
- routing of requests across infrastructure;
- preserving form state during submission; and
- compliance with this Policy itself (for example, remembering your cookie preferences).
Strictly necessary cookies do not require consent under applicable law and cannot be disabled through the cookie banner.
2.2 Analytics and Performance Cookies
These cookies help us understand how visitors use the Services so we can improve reliability and user experience. They include:
- Google Analytics 4 (measurement ID
G-GEF365FC2B), used to measure aggregate site usage; and - Microsoft Clarity (project
wsigoqbabl), used for aggregate behavioural analytics and session replay of website pages, joined to the GA4 property at the analytics-platform level.
We deploy analytics cookies only where you have given consent through our cookie banner, except where applicable law permits their use without consent.
2.3 Functional Cookies
Functional cookies remember preferences and choices that improve usability, such as language, accessibility settings, or non-essential UI state. We deploy functional cookies only where you have given consent.
2.4 Marketing Cookies
PEGS does not currently deploy marketing or advertising cookies on the Services. If we introduce such cookies in the future, we will update this Policy and request consent through the cookie banner before deploying them.
2.5 Third-Party Embedded Services
The Services may embed or load resources from third parties whose cookies operate under their own privacy and cookie policies. Examples include:
- Cloudflare Turnstile, used for spam protection on web forms;
- Zoho Desk, used for customer-support widgets at
support.pegs.org.in; - payment service providers, used at the point of transaction;
- maps, video players, and similar embeds where used.
PEGS does not control the cookies set by these third parties. Where required, we obtain consent before loading non-essential third-party embeds.
3. Consent Banner and Preferences
When you first visit the Services, we display a cookie banner that allows you to:
- accept all categories of cookies;
- reject all non-essential cookies; or
- manage preferences by category.
You may change your preferences at any time through the cookie-preferences link in the website footer.
We log your cookie consent and any subsequent changes, including the categories selected, the date and time, and the version of this Policy in effect at the time of consent.
4. Browser Controls
Most browsers allow you to manage or block cookies directly through their settings. Please consult your browser's documentation for instructions. Blocking strictly necessary cookies may impair the Services.
5. Retention
The retention period of each cookie depends on its type:
- session cookies are deleted when you close your browser;
- persistent cookies remain on your device until they expire or until you delete them.
Information on the typical retention period of the cookie categories we use can be requested at privacy@pegs.org.in.
6. Children
The Services are not intended for individuals under 18 years of age. We do not knowingly collect personal data of children through cookies.
7. Updates to This Policy
We may update this Policy from time to time. Material changes will be notified through the Services, the cookie banner, or other reasonable means. The version, last-updated date, and effective date appear at the top of this Policy.
8. Contact
For questions about this Cookie Policy or to exercise your data rights:
PEGS Standards & Systems Private Limited
Email: privacy@pegs.org.in
Grievance Officer: Prasani Srirangam, CAGO — grievance@pegs.org.in
Address: 10th Floor, Building 4, North Wing, NESCO IT Park, Western Express Highway, Goregaon East, Mumbai – 400063, Maharashtra, Bharat (India)
9. Key References
- Digital Personal Data Protection Act, 2023
- Digital Personal Data Protection Rules, 2025
- Information Technology Act, 2000, and rules made thereunder
Appendix A — Consent Banner Copy (Reference)
The following copy is intended for the on-site cookie banner. Counsel may adjust wording for plain-language and length constraints in the live banner UI.
Banner heading: "We use cookies."
Banner body: "PEGS uses cookies that are strictly necessary to run this website. With your consent we also use analytics cookies to understand how the site is used and improve it. We do not use marketing cookies today. You can accept all, reject non-essential cookies, or manage preferences. You can change your choice at any time from the Cookie Preferences link in the footer."
Primary action: "Accept all"
Secondary action: "Reject non-essential"
Tertiary action: "Manage preferences"
Footer link: "Cookie Policy" → /legal-center/cookie-policy